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Google adds HTTPS encryption as an algorithm in search engine ranking

 Posted By: Ljsingh / Aug 7, 2014 / 

[caption id="attachment_909" align="aligncenter" width="375"]Google new algorithm for search engine ranking Google new algorithm for search engine ranking[/caption] Extending the idea of Security is what our priority Google web crawlers have updated their search engine ranking algorithms. Google has created a strong HTTPS encryption by default. This means that Google search engine would now give better rank to the websites which have HTTPS connection.These days Google is investing a lot of money on the security of the internet. Its main motive is to make sure that the services which it offers to the industry must be secure.

Google Search Engine ranking algorithms updated

Search engines would now prefer those websites who have HTTPS connection. HTTPS (Hypertext transfer protocol secure) uses TLS or transport secure layer on the websites. TLS makes sure that a secure connection is established between the server and the client. For the past few months Google was experimenting with different websites that if they were using HTTPS connection or not. The experiment is successful and from now onwards Google search Engine ranking would depend on the encrypted connections and light weight signals. Google webmasters have given some time to switch over HTTPS connection. It is advised by Google to all the website owners to switch over to HTTPS connection instead of hanging on with HTTP.

Tips to get started with HTTPS connection

  • Decide what kind of certificate you want: Single, multi-domain, wildcard certificate
  • Use 2048 bit key certificates
  • Make sure that your robots.txt file does not block HTTPS connection
  • Regularly check the indexing of all the URLs of your website.

For those who are already running their websites over HTTPS connection can check at Qualys Lab. If you want to check your website's performance, then see TLS Fast. For further more queries regarding Google search engine ranking algorithms you can check the forums.

Also SEE:

[caption id="attachment_869" align="alignleft" width="150"]Thailand lacks in cyber security Top ten websites with weak cyber security[/caption] [caption id="attachment_902" align="alignleft" width="150"]Russian hacker made biggest data breach ever Russian hackers stole more than 1.2 billion passwords[/caption]

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